Business Perils of Facebook
16
FEB 2010
'Social Media'
Business Perils of Facebook
Social Media can provide an audience that you can advertise to or build your brand with for much less cost than more traditional forms of advertising, but there can be drawbacks. For instance,...
You Need a Good Website!
15
FEB 2010
'Web Design Help'
You Need a Good Website!
Neilson/Netratings recently surveyed 2000 consumers and found that a staggering 86 percent of respondents used the Internet to find local businesses to shop at, and 74 percent of them said they...
The Buzz About Google Buzz
12
FEB 2010
'Commentary'
The Buzz About Google Buzz
First of all, if you're waiting for me to crack a joke about how all the Internet is "buzzing" about Google's new social media offering, you can exhale now. It isn't going to happen. Seriously....
E-mail Marketing and Permission
11
FEB 2010
'Email Marketing'
E-mail Marketing and Permission
Permission based marketing is a relatively new term, coined by marketing guru Seth Godin largely in part to the emergence of e-mail marketing. Essentially, it's a changed philosophy from...
Brody's Mechanical
10
FEB 2010
'New Clients'
Brody's Mechanical
Lifeline would like to extend a warm welcome to Brody's Mechanical. We look forward to working closely with them to build a website that will help their business grow!
Opt in? Double Opt in? Definitions please!
10
FEB 2010
'Email Marketing'
Opt in? Double Opt in? Definitions please!
Now that we're going to be digging more into e-mail marketing in future blog posts and how it can help your business, I thought it might be helpful to define a few of the industry terms to help...
Facebook vs. Gmail?
9
FEB 2010
'Commentary'
Facebook vs. Gmail?
On Friday, Tech Crunch reported that Facebook is building a fully featured webmail client, code named Project Titan, and they are now preparing to launch it. Tech Crunch's source even went so far...
Costs of Poor Customer Service: Part 2
8
FEB 2010
'Commentary'
Costs of Poor Customer Service: Part 2
Last time, we talked about a breakdown in customer service that my wife and I had experienced when ordering pizza for supper, so today we're going to talk about the potential implications of this...
Costs of Poor Customer Service: Part 1
5
FEB 2010
'Commentary'
Costs of Poor Customer Service: Part 1
So, none of us perfect. We know that at some point or another in our lives, we'll all make mistakes. Of course, this naturally translates to the business world. If you are in business for...