Content Spinning is the Wrong Way of Doing Article Marketing
9
FEB 2011
'Search Engines'
Content Spinning is the Wrong Way of Doing Article Marketing
Search engine spam is defined as the action of “polluting” the search engine listings with highly irrelevant results. No, I’m not talking about a search for “Giants” that points to the American...
Writing copy – how to use bulleted lists the right way
8
FEB 2011
'Blogging'
Writing copy – how to use bulleted lists the right way
Regardless of how good your product is, your website’s visitors won’t know it unless you get that information through to them in a way that puts the product in a good light. People by their nature...
About Facebook Accounts, Pages and Groups
7
FEB 2011
'Social Media'
About Facebook Accounts, Pages and Groups
Should I start up a Facebook group or create a page? If I had a penny for every time I heard this question at introductory Social Media classes I’d probably be richer than Bill Gates and Warren...
Human Nature and Quality Web Design
4
FEB 2011
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Human Nature and Quality Web Design
If you've read any of my previous posts, you'll know that I often talk about the importance of having your business represented online by a professional web design. You may or may not agree with...
Why you shouldn’t use Outlook to email your client list
3
FEB 2011
'Email Marketing'
Why you shouldn’t use Outlook to email your client list
Emailing your entire list with a desktop client like Outlook or Thunderbird is a practice often employed by newcomers in the art of emailing. Putting everyone in the BCC field and firing your...
SEO for newbies (Part I)
2
FEB 2011
'Search Engines'
SEO for newbies (Part I)
Before you can even think of starting an SEO campaign, you need to learn how the system works. This article is not a five-step tutorial on how to rank for the most competitive keywords overnight,...
How Email Spam Filters Work (Part III)
1
FEB 2011
'Email Marketing'
How Email Spam Filters Work (Part III)
This is the third and final part of our series on how email spam filters work. If you missed the first two posts, you should read them here and here and then get back to this one....
Common pitfalls of Twitter marketing (Part II)
31
JAN 2011
'Social Media'
Common pitfalls of Twitter marketing (Part II)
Even though it was initially designed for social interactions much like texting from mobile phones, Twitter can be a powerful tool in the hands of a marketer. This article is the second part of...
Top Reasons Why No One Reads Your Newsletter
27
JAN 2011
'Email Marketing'
Top Reasons Why No One Reads Your Newsletter
Having a non-responsive list can be a marketers’ worst nightmare. If you have put lots of work and dedication in building your list, there is nothing more frustrating than having a really low open...